Because of weak market demand led to Sony's decision to stop selling OLED TVs in Japan.
OLED displays have mobile phones and other small screen mobile devices applications. However, OLED TV production is very difficult and the cost is very expensive, especially the large-size TV. While Sony has promise to produce 27-inch OLED TV, but the product never appeared. "Wall Street Journal" reported that in August last year, Sony's poor financial condition may presage the future of Sony would stop production of OLED televisions.
Samsung and LG and other manufacturers in the trade show also shows OLED TV. However, with Sony, these companies have experienced high-volume production of this TV problem. Therefore, no one has announced that the actual product to market.
Sony's OLED technology may be out of OLED TV the end of life, at least for now, because companies are looking for 3D TV and LED-backlit LCD TVs, and other low-cost technological innovation.
Sony will stop producing and selling price in Japan for 2,500 U.S. dollars in 11-inch XEL-1 type OLED TV. However, Sony said it would continue to invest in other countries, production and research and development of this TV.
The world's first OLED TV was launched three years ago, due to bright colors and clear images and to be commended. Configuration OLED screen TV or plasma TV than the LED even thinner and more energy-efficient TVs. However, XEL-1 the small screen and high prices will never actually make the product among consumers in general to win a large market share.
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